The dashboards and reports that are in constant use by the company, have been created by analysts and developers and unfortunately carry little or no design rules. They also do not conform to the brand, nor take into account the needs of the user. The screens are often too busy, overly complicated with imprecise visual and data comparisons and lack a clear narrative and actions to guide the user through a journey.
Redesign the aesthetic of the dashboards to create a uniform style as a Phase 1 approach, without compromising the integrity of the data. Consideration for the design and build to be within the current constraints of the framework must be paid to. A Phase 2 approach would look into changing frameworks to something that has a lot more flexibility.
Role & Responsibility
My role on this project as UX design lead and sole designer was to formulate a design strategy to include working with the change management team who would roll out the dashboards upon completion of Phase 1. I conducted user research sessions with various departments; provided wire frames and prototypes; presented to stakeholders to gather feedback and iterate. I also formulated a streamlined work flow and a process to hand off to developers as well as conduct usability testing.
A cohesive solution and design system for the company wide dashboards that is clean, simple and modern and speaks to the users needs. The solution has had a huge impact on the business in a short space of time. Bringing about these design considerations has been met with a lot of positivity around digital transformation and change and has placed emphasis on user experience and becoming fiendishly user-centric.