👋 Hi, I'm Justin
I design digital experiences that punch through the noise and leave a mark.
I’ve led design across fintech, startup, and high-growth teams, always balancing strategic vision with practical execution. My background spans UX, product design, mobile and web, brand, and creative direction. But more than that, I bring structure, focus, and calm to fast-moving environments.
From early idea to polished launch, I stay hands-on, crafting clear, thoughtful experiences that make complex systems feel simple.
Whether you’re building from scratch or scaling something that’s taken off, I help teams stay grounded, sharp, and user-focused.
Let’s create something that works beautifully and makes sense.
I believe great design is clear, consistent, easy to use, guides your attention naturally, and creates a connection.
My process
I follow a human-centred design thinking approach as well as the Lean UX mindset which embraces lean and agile methodologies, to ensure my design decisions are iterative, and are supported by research and feedback.
What I do best
UX / UI Design
I create beautiful human-centred digital experiences that inspire, captivate and motivate.
Graphic, Web, Product Design
I visually communicate using typography, photography and illustration to solve complex problems.
Cross-Functional Collaboration
I have an insatiable desire to collaborate and innovate and use a design thinking approach to all my projects.​​​​​​​
Creative Leadership
I create and deliver the creative vision of a project through digital, print and moving images, and offer support and mentorship.
Brand & Identity Design
I create strong brands and identities that are uniquely you and portray the right image to the people who matter most, your consumers.
Conceptualise & Implement Creative Solutions
Conceptualize and mock-up creative ideas, lead brainstorms, execute on integrated marketing campaigns and prototype products.
Clients I have had the pleasure of working with
Hobbies & Interests
I’m an active, outdoors-loving person who enjoys spending time with family, surfing, and competing in triathlons.
I’ve lived and worked in England, Australia, and South Africa, and I’m currently based in Cape Town. Holding a British passport, I’ve been fortunate to travel extensively across Europe, with additional trips to North America and Canada.